Qualitative Research Solutions
VIBRAND’S QUAL. RESEARCH
We have worked across multiple categories and with hundreds of clients. From developing concepts to testing ads to deep diving need states to positioning work – we have done it all.
Why You’ll Love It:
We conduct qual around Africa, and regularly run simultaneous multi-country studies for our global corporate clients.
It’s The Fastest, Most Cost-effective Way To:
What We Can Do For You:
Welcome To Research Re-imagined
On-the-ground market intelligence. Our specialist experience spans continents and categories; our intuitive expertise is our secret weapon.
We work with a ‘network of experts’ that we have developed over the years – we prefer to work with expert practitioners in each area of qualitative work to produce the best possible results – as opposed to expecting one researcher to do it all.
In 3 weeks or less. It’s on-the-ground intelligence and vibrant human insight across 30 African countries. It’s a mobile-based, fast, scalable and cost-effective solution.
It’s digital qual. reimagined.
On-The-Ground Intelligence Hubs.
The fastest way to insights and more informed decision making.
Design your brand-owned intelligence hub or tap into one of our ready-to-go solutions.
Includes 30 respondents in a combination of digital depths and digital groups. Get in-depth insight in just 2 weeks.
Includes 30 respondents in a combination of digital depths and digital groups. Deep, rich, ethnographic style insight in just 3 weeks.
Distribution of product samples to consumers in tactical locations in exchange for their contact details.
BEHIND THE RESEARCH
Qual. is where it all began.
We work with a ‘network of experts’ that we have developed over the years – we prefer to work with expert practitioners in each area of qualitative work to produce the best possible results – as opposed to expecting one researcher to do it all. So we have a bank of moderators that specialise in various areas; similarly a bank of analysts and reporters who develop our insights and feedback our results.
Our recruiting network has been developed and honed over the last decade and a half, and we provide the best possible recruiting in South Africa, and in many (32 at last count) African countries.
All this backed by the best client service and most rigorous organisational capacity available.
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We partner with problem solvers, insight seekers, and decision-makers - delivering your competitive edge through flexible solutions and action-based insights. Collaborate with us TODAY.